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Naf Naf seeks buyers for eleven store



Migiboy Tekstil secured over 90% of Naf Naf's workforce, retaining 100 directly-operated shops and 51 affiliates.
In mid-June, Turkish manufacturer Migiboy Tekstil acquired the women's fashion chain Naf Naf, which had entered receivership in September 2023. Migiboy Tekstil secured over 90% of Naf Naf's workforce, retaining 100 directly-operated shops and 51 affiliates. However, eleven branches are now seeking new buyers as they are not part of the retained operations.

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Locations up for sale

The branches available for sale are situated in strategic locations such as Chenôve (near Dijon), Saint-Médard-en-Jalles (Bordeaux), Nantes (Beaulieu shopping centre), Semécourt (Metz), Faches-Thumesnil, Coquelles, Barentin (Rouen), Dieppe, La Valette-du-Var, Le Pontet (Avignon), and Nailloux (outlet). These units are all positioned within shopping centres or business parks.

Call for tenders and deadline

The receivers overseeing the process have initiated a call for tenders to identify potential buyers for these branches. Interested parties have until July 15, 2024, to submit their bids. The Bobigny Commercial Court will evaluate the bids promptly, aiming to make decisions shortly thereafter.

Previously owned by the Franco-Turkish group SY International since 2020, Naf Naf faced financial struggles exacerbated by the COVID-19 pandemic, including substantial debts from unpaid rents. In 2022, the chain reported €141 million in sales with a net loss of €14 million.


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