The men’s apparel brand continues its U.S. retail expansion with its latest West Coast location.
Psycho Bunny, the men’s fashion brand known for its signature neon bunny logo and bold designs, has announced the opening of a new store at the Citadel Outlets in Commerce, California. This move is part of the brand’s ongoing physical retail expansion, which has accelerated since 2019, leading to over 130 locations globally. The Citadel Outlets store is a key step in Psycho Bunny’s push into the California market. “We are thrilled to open our latest store at Citadel Outlets, one of the most visited shopping destinations on the West Coast,” said Kenny Minzberg, chief development officer at Psycho Bunny. “We’re excited to introduce our brand to the millions of shoppers who visit this vibrant retail hub each year.” Expansion in California and beyond Earlier in 2024, Psycho Bunny added new stores at Camarillo Premium Outlets, Topanga Mall in Canoga Park, and the Domain Mall in Austin, Texas. These openings reflect the brand’s strategic focus on growing its brick-and-mortar presence in key markets across the U.S. Founded in New York in 2005 and relaunched in Montreal in 2016, Psycho Bunny has made a name for itself with its high-quality polo shirts. Over time, the brand has expanded into broader lifestyle apparel, offering bold and modern designs for a wide age range, from children to adults.
