Renoma

Renoma is a unique place in Wrocław. It combines the commercial offer of cultural respect for the history of the modern field of design, as well as leading some innovative programs, educational and social, as nearly as possible to respond to the needs of Wroclaw. The most famous projects include “Bust the Mountains” – allowing women to perform free mammograms and “START” – helping students in recent years in finding their first job. Building during its decades of history (opened April 2, 1930, a year) also admired his unique elevation, on which appeared the original gilding, as well as unusual sculpture portraits of faces of people from different continents.

Key tenants: TK Maxx, New Look, River Island, Piazza di Moda, Zara, Massimo Dutti, Gap, new look, Reserved, River island, Smyk.

In 1928 the Wratslaviae project of Professor Herman Dernburg won the first prize in the architectural competition for the building design. Derburg applied classical solutions for a department store, with two huge courtyards (covered with glass ceilings on the first floor level). It made indoors full of daylight and good air circulation. The building had a horizontal elevation layout, with seven stories. The ground floor was equipped with huge display windows, and higher levels had horizontal windows. Both corners facing Swidnicka street were rounded. The façade of the store was characterized by the rows of windows and decorative cornices below them. Elevation details were given special attention. Ulrich Nitschke and Hans Klakow are the authors of façade elements such as ceramic cornices, human head sculptures, fleurons, and masts. The main entrance faced Swidnicka Street. The ground floor and four stories were dedicated to the retail area. Offices and food service areas occupied the two highest floors.

The design work for the extension of Renoma and renovation of the pre-war building commenced in 2005. The investor engaged in the restoration of the splendour of the former Wertheim, without compromising the extension of the existing building. The development turned out to be a huge conservator guided business task. During the renovation of the historical building of Renoma the focus was on the preservation of the layout of the internal structure and the restoration of the original form of the façade, with its characteristic details: ceramic tiles and decorative elements, gold decorated heads and flowers. The conservator of monuments closely supervised the renovation of the historical building of Renoma.