The
store will offer shoppers a range of exciting collections, such as
the Modern Essentials collection, with selections by David Beckham.
The focus will be placed on key seasonal pieces, with a focus on
autumn 2015. The main pieces include a linen blazer, polo shirt,
white poplin shirt and a linen bomber jacket.
The
store size is 2400m², which is large enough to house the extensive
collection the group offers.
David
Beckham has expressed his pleasure about his collaboration with the
company and sel ected some of his favorite pieces fr om the Modern
Essentials collection. He stated that each piece is suitable for
updating a man’s spring wardrobe with style.
H&M
will be placed at the southern end of the mall, on level two, and
will be placed between Target and David Jones.
