In 2013, former model Lu Yan founded Comme Moi, a contemporary luxury chinese womenswear brand. The brand’s name, “like me” in French, embodies its mission to empower women to express their true selves and individuality through fashion.
Comme Moi offers contemporary design, precision tailoring, and premium fabrics to redefine smart-casual clothing with a unique twist. This approach allows modern women to transition from professional to personal life easily.
Comme Moi has 15 stores and is active online on platforms such as TMall and WeChat, aiming to provide a luxurious and comprehensive omnichannel shopping experience. The brand’s products are also available at well-known retailers such as Lane Crawford, Net-a-Porter China and Labelhood, making high-end fashion accessible to a broad audience.