Best Buy

About this brand

The Best Buy brand

The Best Buy Company is a multinational electronics retailer with a wide selection of consumer electronics, appliances, and related products. As a brand, Best Buy is dedicated to providing its customers with a convenient, enjoyable shopping experience, both online and in-store, so that they can enjoy their shopping experience.

The customer-centric approach of the Best Buy brand is one of the defining characteristics of the brand. Providing a wide selection of products, expert advice, and a range of support services are just how the company is committed to helping customers find the right products to meet their needs. The company is also known for the competitive prices it offers to its customers and also for its commitment to providing a price match guarantee on all the products it sells to make sure that its customers are getting the best possible price on their purchases.

One of the most critical aspects of the Best Buy brand is its strong emphasis on innovation and technology. The company is committed to constantly improving its products and services to remain at the forefront of the rapidly evolving electronics industry. It is always looking for new and innovative ways to improve its products and services.

There is a customer-centric approach to the Best Buy brand and a commitment to innovation, and the company is known for offering competitive prices. Many elements have helped the company become one of the world’s leading retailers of electronics.

Best Buy company history

Best Buy company established in 1966 by Richard Schulze. The company’s original name was “Sound Of Music,” and it first opened for business in West St Paul, Minnesota.  The company trades as N4SE BBY on the stock market.

The company was privately owned until it went public in 1969 and operated nine stores by 1978. 

In 1983 the company name was changed to “Best Buy Superstores.Co” and then again in 1989 to the present name “Best Buy.”
The products carried by Best Buy are primarily electronics, technology, music and movies, home appliances, along with some business supplies. Best Buy has four brands of product that is exclusive to the company.
  • Dynex: Discount Electronics and computer equipment
  • Init: Repairs and services
  • Insignia: Best Buy’s signature brand of discount products 
  • Rocket Fish: Installation 
In 2013 Best Buy reported total assets of 16.8 billion dollars and employed over 180,000 individuals 
Best Buy operates 1951 stores throughout the United States, Canada, China, and Mexico.
Best Buy is the parent company of 5 subsidiaries 
Future Shop
Geek Squad
Magnolia
Pacific Sales
Speakeasy
The governance of the Best Buy company is headed by the CEO Joly Hubert, and operates under a standard Board of Directors. Best Buy is currently headquartered in Richfield, MN.

Presented in malls